Food & Drink Food & Drink
Eater Los Angeles ambitious Los Angeles Matthew Kang Mona Holmes Lead Editor KCRW radio contributor to KCRW

Mountain Dew fans


Mountain Dew changes its name and logo because Gen Z loves Millennial nostalgia

Mountain Dew changes its name and logo because Gen Z loves Millennial nostalgia

The year of establishment — 1948 — will be printed in the points of the “W” and the “i” in the full word “Mountain” will be dotted with a citrus leaf icon.